Platforms multiple choice
Google Analytics 4visitors and events Google Adsconversion tracking Meta (Facebook/Instagram)Pixel, optionally Conversions API LinkedIn Insight Tag TikTok Pixel Microsoft Ads (UET) Pinterest Tag
What to measure? multiple choice
Form enquiries (leads) Clicks on phone, email, WhatsApp Purchases / e-commercecart, checkout, purchase with value Newsletter sign-ups Scroll depth Downloads & videos
Privacy & extras
Repair from the free checktracking is already in place, we fix all findings · €79 instead of a setup Consent Mode v2always recommended I need a cookie bannerwith cookie scan and privacy text · €50 + €4.90/month, included in the subscription Banner without "powered by Trackum" Cookie scan and privacy textcookie table to embed, stays up to date Server-Side Tracking soon Not available yet Trackum dashboardleads, sales, Google and Meta spend, ROAS, weekly email · €50, runs in the subscription Subscription: weekly test, repairs included€19/month, cancel monthly, only together with a setup, repair or extra
Leads & sales
Campaign data in formsUTM and click IDs are kept while visitors click on Leads into your CRMHubSpot, Pipedrive, Brevo, Salesforce, webhook · €50, runs in the subscription Sales back to Google and Metaoffline conversions from the CRM · €50, runs in the subscription Meta Conversions APIserver events alongside the Meta Pixel, only with consent · €50, runs in the subscription
Revenue from your systems
Real revenue straight from your CRM, shop or ERP in the Trackum dashboard. Per system €50, runs in the subscription (€19/month), the dashboard is added automatically. You enter the key later on a protected page, never by email.
HubSpotCRM PipedriveCRM ShopifyShop WooCommerceShop weclappERP OdooERP, from version 15 XentralERP your own APIany system with an API key
Website system
Not sure WordPress WooCommerce Shopify Shopware Webflow Wix Jimdo TYPO3 Custom build Google Tag Manager in place?
Not sure Yes No